Signature Staff » Social Media

Using Social Media to Land That Interview

vlasta — Thu, 22 Sep 2011 01:41:10 +0000

Economic times are tough and getting even tougher as time passes by. This clearly indicates that securing a job is no more an easy task. Recruitment Cairns Agency Signature Staff is trying to give you some more information now. Today, with the power of technology, methods and procedures have changed. Every workplace is technically sound and knows the power of media.

Gone are the days when a hand delivered resume did it all. Today, it sounds pretty vague even hearing about it. Although the email facility has contributed much to the ease of prospective job seekers, but the media improvements have brought in many different sources of powerful communication and networking. This is not about any advanced email function; it’s about the social media hype that has literally taken over human lives by storm.

Social media has transformed the traditional communication role. Today when you are struggling hard to get a job, social media has the power to deliver it to you. It is very common now to use social media to land that interview. Some very popular social networks include Twitter and LinkedIn.

Twitter

Networking experts are very keen on joining Twitter, because though it’s a micro blogging site, it helps building great networks with a diverse range of activities. Here you are not required to provide an update on specific questions such as “What are you doing?” You can post links to articles, web pages, photos and promotional information. On Twitter, it is the power of your words that gets you in the popular circles. Image branding is best achieved on Twitter after LinkedIn that is another professional network.

LinkedIn

LinkedIn is a very committed and professional networking website where you can connect to your co-workers, classmates, professional acquaintances and other people. Firstly, you should complete your profile and add all your classmates and current and ex co-workers. This will give a great start to network building. Now you will be able to get recommendations from former and current co-workers and bosses to enhance your network and chances of meeting new people from different organizations and roles.

Blogging

If you are tech savvy enough to use social media to land that interview, you must also invest some time blogging. Maintaining a blog is a very rewarding experience and can be fun too if you love to write. Consider joining communities such as Blogger.com and MyBlogLog to assist you in learning and promoting your blog.

All these tools are a great way to use social media to land that interview. If you are tech savvy, then it is not a difficult task for you accomplish.

How to Use Social Media to Attract the Right Candidate

vlasta — Tue, 12 Apr 2011 12:19:59 +0000

Social media isn’t just used by students that want to keep in touch with their friends and family. Many businesses professionals and even companies are jumping onto the social media bandwagon in the attempt to tap into a larger pool of potential candidates for employment opportunities. To use this medium successfully, it is helpful to know the best practices in order to increase the odds of attracting the right candidate for staff hire purposes.
Flesh It Out
When setting up a profile on a social networking site such as Facebook, make sure to fill out the fields with plenty of information. A bare bones profile won’t attract anyone, whereas a Facebook or LinkedIn profile with engaging content and links will catch a person’s eye and motivate them to check out your company and what it has to offer. Be original when writing about your company and its services and/or products. Copying and pasting from your official website is a quick way for people to lose interest.
Add Pictures
Aside from providing informative and engaging content about your company, add pictures, too. In addition to uploading images of your logo and other branding graphics, provide a more insightful look by sharing pictures of the office, snapshots from employee events, holiday parties and other candid moments. Many businesses use stock images of happy, smiling, generic employees, which does not accurately show candidates what they can expect, should they be offered a job.
Keep It Updated
Looking for staff and want to fill positions quickly? Then Twitter is a great way to announce current openings. This method gets the word out to many people all at once. However, it is vital that all of your sources match. The job listings on the company’s official website, Twitter posts and Facebook/LinkedIn profiles should all display the same content. Make it a point to go through and remove old job postings and double check that the contact information and recruitment submission guidelines are up to date as well. The last thing you want to do is promote a job opportunity and have candidates submit to the wrong email address or find that the position is not currently listed on the website.
Stay Connected
Once you’ve started gathering a following of fans on Twitter and/or accumulating friends on your Facebook profile, stay on top of your communication with those that appear to be viable candidates for your open positions. Those working in human resources should learn how to be comfortable with messaging through social networking sites, posting job opportunities on people’s Walls and other tools and tricks of the trade.
As advanced as such technology is, however, it is recommended to maximize your search for candidates by also working with employment agencies. Doing so increases your chances of finding individuals that meet your company’s qualifications. A recruitment agency has the ability to tap into resources that you might not have access to, even with social media.

Vlasta Eriksson, Signature Staff

What Does Your Social Brand Say About You?

vlasta — Tue, 05 Apr 2011 02:06:52 +0000

Looking for a job has become a much simpler process, thanks to the Internet. In the past, looking for a job meant going from various employers, collecting applications and going back to turn in the paperwork. In the digital age, the job search can now be conducted entirely online. In addition to receiving assistance through a recruitment agency, there are additional aspects to seeking a career opportunity on the Internet, such as branding and even the use of social networking sites.

The Benefit of Social Networking for Job Seekers

These days just about everyone has a profile or other online presence on sites such as Facebook, YouTube, LinkedIn and Twitter. While many people use these sites to keep in touch with friends and family, there are many other ways social networking can be used to a person’s advantage, especially when it comes to applying for jobs.

One of the biggest benefits an individual can enjoy by creating a profile on a social networking site is the ability to network with potential employers. Many companies realize the value of sites like LinkedIn. This particular website is a social networking tool for professionals and employers in all industries. Being able to contact key players in a company directly, as well as display a resume and employment history, is the perfect way to create an opportunity for a new career path. There are also opportunities for job seekers to come across career development resources offered by those they have connected with via networking online. Facebook is an especially useful tool for keeping touch with old co-workers and references.

The Benefits of Social Networking for Employers

In addition to LinkedIn, many companies now have their own Facebook and Twitter accounts. Businesses hoping to fill new positions can easily put up a job posting on their site or compose a “tweet” with contact information where applicants can submit their resumes for consideration. Aside from being able to use this medium to promote career opportunities, companies can also use these same sites to find qualified candidates. Direct contact eliminates any middlemen and prevents a long, drawn out hiring process.

Not only can a business satisfy their employment needs, they can also use online marketing to their advantage by acquiring an online following of fans or other individuals that are interested in the company’s products and/or services. Social networking websites are ideal for branding purposes as well. With the right branding identity, any business has the potential to become recognizable with a strong online presence, which will undoubtedly boost not only visits to the official site but increase profits as well.

It’s not only LinkedIn, Facebook and Twitter that can be used to establish a strong brand identity on the Internet. YouTube is another popular medium that can result in receiving thousands, if not millions of hits from visitors all over the world. With the right content and exposure, YouTube can turn a lesser-known company into a worldwide phenomenon.

Get your Social Brand TODAY.

Vlasta Eriksson from Signature Staff